Package com.google.ads.googleads.v10.common

Interface MaximizeConversionValueOrBuilder

  • All Superinterfaces:
    com.google.protobuf.MessageLiteOrBuilder, com.google.protobuf.MessageOrBuilder
    All Known Implementing Classes:
    MaximizeConversionValue, MaximizeConversionValue.Builder
    public interface MaximizeConversionValueOrBuilder
extends com.google.protobuf.MessageOrBuilder

    • Method Summary

      All Methods Instance Methods Abstract Methods 
      Modifier and Type Method Description
      long getCpcBidCeilingMicros()
      Maximum bid limit that can be set by the bid strategy.
      long getCpcBidFloorMicros()
      Minimum bid limit that can be set by the bid strategy.
      double getTargetRoas()
      The target return on ad spend (ROAS) option.

      • Methods inherited from interface com.google.protobuf.MessageLiteOrBuilder

        isInitialized

      • Methods inherited from interface com.google.protobuf.MessageOrBuilder

        findInitializationErrors, getAllFields, getDefaultInstanceForType, getDescriptorForType, getField, getInitializationErrorString, getOneofFieldDescriptor, getRepeatedField, getRepeatedFieldCount, getUnknownFields, hasField, hasOneof

    • Method Detail

      • getTargetRoas

        double getTargetRoas()
         The target return on ad spend (ROAS) option. If set, the bid strategy will
 maximize revenue while averaging the target return on ad spend. If the
 target ROAS is high, the bid strategy may not be able to spend the full
 budget. If the target ROAS is not set, the bid strategy will aim to
 achieve the highest possible ROAS for the budget.
        double target_roas = 2;
        Returns:
        The targetRoas.

      • getCpcBidCeilingMicros

        long getCpcBidCeilingMicros()
         Maximum bid limit that can be set by the bid strategy.
 The limit applies to all keywords managed by the strategy.
 Mutable for portfolio bidding strategies only.
        int64 cpc_bid_ceiling_micros = 3;
        Returns:
        The cpcBidCeilingMicros.

      • getCpcBidFloorMicros

        long getCpcBidFloorMicros()
         Minimum bid limit that can be set by the bid strategy.
 The limit applies to all keywords managed by the strategy.
 Mutable for portfolio bidding strategies only.
        int64 cpc_bid_floor_micros = 4;
        Returns:
        The cpcBidFloorMicros.